1950s Vintage Diet Advice: "No one ever got fat from eating too little."
As many of you know I have an extensive collection of vintage diet books and booklets from the 1950s and earlier. Shown are some of my quirky little pocket sized books, one of which is DIETMASTER copyright 1952 that promises to deliver 21,952 complete daily reducing diets in a 4 1/4" inch 56 page booklet! How can that be? I'll show you.
But first, here are a few quotes in the beginning of DIETMASTER:
Obesity has been called the most frequent abnormality appearing in routine examinations.
Editorial, Journal American Medical Association
January 19th, 1952, page 206
Overweight people account for a good fourth of our mortality according to our National Institution of Health.
Dr. M. Fishbein
There is a 1% increase in mortality for every pound of excess weight.
W.M. Gould, M.D.
North Carolina Medical Journal
326-334 July, 1950
Obesity is the norm now, so it shows how much our collective weight has changed since 1952. The two warnings given by Dr. Fishbein and Dr. Gould (the author) are dire.
Now, on to the secret of how to fit over 21,000 daily diet meal plans in a flimsy little pocket paperback.
The 28 day diet in the DIETMASTER which ordinarily would give but 28 daily selections, gives the staggering choice of 21,952 daily menus.
This was accomplished simply by cutting each page into three parts, the upper for breakfast, the middle for lunch (or supper) and the lower for dinner.